Adam Coffey

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About Adam Coffey
CEO, board member, best-selling author, Forbes Business Council member, and an acclaimed guest speaker, Adam Coffey, is an inspiring and authentic leader who creates high-performance cultures and drives transformative growth.
Over the past 21 years, he has had the honor of serving as President and CEO of three national private equity-backed service companies, each in different industries. Two of the three companies he built achieved enterprise values of $1B. Throughout his career, Coffey has a proven track record of achieving notable outcomes for stakeholders. His career average at exit is 4.5x MOIC (Multiple of Invested Capital).
Coffey is an active mentor to MBA candidates and is a regular, favorite guest speaker at UCLA. Coffey, who considers himself a blue-collar CEO, has a diverse background. He has led several commercial and industrial service businesses, is a licensed general contractor, a pilot, a former GE executive, an alumnus of the UCLA Anderson Executive Program, and a veteran of the US Army.
Coffey’s first book, The Private Equity Playbook, was released in February 2019 and became an instant #1 Amazon Best Seller and private equity cult classic. His second book, The Exit Strategy Playbook was released in September of 2021 and also was a #1 Amazon Best Seller. He was named one of the “Most Influential Leaders” by the Orange County Business Journal in 2018, 2019 and in 2020 and 2021 was named to their prestigious "OC Top 50". Coffey makes his home in Westlake, TX with his wife and young daughter.
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Books By Adam Coffey
—Adam Coffey, Author of the Amazon Best Seller The Private Equity Playbook: Management’s Guide to Working With Private Equity
For most people, private equity is a complete mystery, and most media coverage of the topic is, unfortunately, negative. Yet there is tremendous opportunity for individuals who partner with private equity firms to generate outsized returns and create life-changing, generational wealth.
When it comes to entering the world of private equity, most entrepreneurs simply don’t know where to start. I’ve spent 20 years building wildly successful private-equity-backed businesses, and I saw a void in education on this topic. That’s why I wrote The Private Equity Playbook: Management’s Guide to Working With Private Equity.
In the book, I’ll introduce you to what private equity is, how it operates and how to find the right private equity partner among the 5,500 firms in existence today. You’ll learn the best strategies for operating within the private equity world and what questions to ask during each step of the process. These are lessons, incidentally, that apply to all types of businesses, not just those backed by private equity.
Over the past two decades, partnerships with private equity firms have exploded. Today, almost 50 percent of all mergers & acquisition activity involves private equity on one side or other of table, with trillions of dollars of capital invested. If you’re an entrepreneur, a business owner or a transitioning Fortune 500 employee, now is the time to get on board!
The Private Equity Playbook provides all the coaching you will need to compete on this new playing field!
From the bestselling author of The Private Equity Playbook comes Adam Coffey’s second offering, The Exit-Strategy Playbook.
Explore the universe of potential buyers. Learn how to assemble a team of expert advisors to prepare your business for sale. Walk step by step through a typical investment-banker-led midmarket sale process from start to finish.
Adam Coffey has spent the last twenty years as CEO of three private-equity-backed national service companies. Through his experience executing a buy-and-build strategy, he has bought and sold more than 100 companies ranging in size from $1 million to $1 billion. Selling your business is an art. Learn from an experienced artist how to successfully navigate the sale process.
This book isn’t about selling fast—it’s about selling smart and achieving maximum value for the time and effort you’ve put into your company. Pick up The Exit-Strategy Playbook today and get an instant PhD in the art of the business sale.