Buying Options

Kindle Price: CDN$ 20.97

Save CDN$ 29.37 (58%)

includes free international wireless delivery via Amazon Whispernet

These promotions will be applied to this item:

Share <Embed>
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer – no Kindle device required. Learn more

Read instantly on your browser with Kindle Cloud Reader.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle app

Beat the Crisis: 33 Quick Solutions for Your Company by [Hermann Simon]

Follow the Author

Something went wrong. Please try your request again later.

Beat the Crisis: 33 Quick Solutions for Your Company 2010th Edition, Kindle Edition

3.7 out of 5 stars 7 ratings

Amazon Price
New from Used from
Kindle Edition
$20.97

Product description

Review

From the reviews:

"The 200-page practical advice guidebook … by Professor Hermann Simon is exactly the solution we had been waiting for in the current economic crisis. Definitely worth reading! … It outlines the fast-acting measures you need to help you survive the crisis – without causing lasting damage to your brand or your company." (BRANDNEWS, August, 2009)

--This text refers to the paperback edition.

From the Back Cover

"Stocks plunge on worries over financial sector"

"Jobless rate at 14-year high"

"Economy shrinks with consumers leading the way"

"As home sales sag, foreclosures soar"

"Retail chains caught in a wave of bankruptcies"

Newspaper columns blare the news daily. There is no doubt that we are struggling through a worldwide economic and financial crisis of a magnitude not witnessed since the Great Depression.

In this environment, fraught with danger, no company can afford to take a wait-and-see attitude. One hesitation or misstep can result in the rapid demise of a once stalwart enterprise. Even small miscalculations can topple mighty empires; consider the U.S. auto industry, for example. The severity of the crisis demands that your company understand its causes, diagnose carefully, implement decisively and monitor constantly.

However, the crisis also creates chances for companies that learn to assess risk, recognize opportunity and take action quickly. This book is an antidote to the chorus of doom-and-gloom, a manual for business leaders and employees who are ready to fight. In Beat the Crisis, international strategy guru, Hermann Simon, offers 33 practical actions that any company can take immediately. Organized into broad categories―"Changing Customer Needs," "Sales and the Sales Force," "Managing Offers and Prices" and "Services," Simon shows companies how to focus on the areas where emphatic action can have quick and maximum impact on corporate performance. Drawing from dozens of successful cases around the world, Simon helps readers learn to read the market signals, develop quick solutions, and stay a step ahead of their competitors, while avoiding the pitfalls looming in the crisis. A concluding chapter looks beyond the crisis and considers the longer-term socio-political and business consequences, in which Simon foresees a new era of restraint. As he argues: "The 33 quick solutions won’t rid the world of the crisis, but they can certainly contain the damage. And this can make all the difference between a company’s death and survival." Can your company afford to ignore this advice?

Hermann Simon is Chairman of Simon-Kucher & Partners, Strategy & Marketing Consultants, with offices in Europe, Asia, and the United States. He is an expert in strategy, marketing and pricing, advising clients and speaking to business organizations worldwide. Prior to taking on consulting full-time, he was a professor of business administration and marketing at the Universities of Mainz and Bielefeld, and has served as a visiting professor at many universities, including Harvard Business School, London Business School, INSEAD, Keio University, Stanford, and MIT. Named one of Europe’s most influential management thinkers, he has served on the boards of numerous journals, including the International Journal of Research in Marketing, Management Science, and European Management Journal, and has published over 30 books, including the worldwide bestsellers Hidden Champions (1996), Power Pricing (1997), Manage for Profit, Not for Market Share (2006), and Hidden Champions of the 21st Century (2009).

--This text refers to the paperback edition.

Product details

  • ASIN ‏ : ‎ B008BBQTJG
  • Publisher ‏ : ‎ Springer; 2010th edition (March 11 2010)
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 2431 KB
  • Text-to-Speech ‏ : ‎ Enabled
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Enabled
  • Print length ‏ : ‎ 174 pages
  • Page numbers source ISBN ‏ : ‎ 1493940406
  • Customer Reviews:
    3.7 out of 5 stars 7 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Discover more of the author’s books, see similar authors, read author blogs and more

Customer reviews

3.7 out of 5 stars
3.7 out of 5
7 global ratings

Top reviews from Canada

There are 0 reviews and 0 ratings from Canada

Top reviews from other countries

Patrick B
4.0 out of 5 stars Interesting read
Reviewed in the United States on December 21, 2020
Verified Purchase
Report an issue

Does this item contain inappropriate content?
Do you believe that this item violates a copyright?
Does this item contain quality or formatting issues?