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  • The Imagination Machine: How to Spark New Ideas and Create Your...
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Customer reviews

4.3 out of 5 stars
4.3 out of 5
47 global ratings
5 star
57%
4 star
25%
3 star
9%
2 star
3%
1 star
5%
The Imagination Machine: How to Spark New Ideas and Create Your Company's Future

The Imagination Machine: How to Spark New Ideas and Create Your Company's Future

byJack Fuller
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47 total ratings, 2 with reviews

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Mr J Oliver
5.0 out of 5 stars A brilliant read
Reviewed in the United Kingdom on July 15, 2021
Verified Purchase
The Imagination Machine is a book packed with thought-provoking ideas and practical exercises and examples. At a time of significant global uncertainty, many firms will seek to re-imagine their businesses and this book will go along way to help executive teams go into this process with confidence.

Dont expect this to be another 'quick read' business book - it's the opposite! You will be fully immersed in a journey into the unknown and The Imagination Machine will be your guide.
One person found this helpful
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T. Wedell-Wedellsborg
5.0 out of 5 stars Useful and entertaining
Reviewed in the United States on August 15, 2021
Verified Purchase
Great book that goes way beyond the usual platitudes around innovation. Lots of tangible, research-driven advice on how to maximise the creative potential of both people and their organizations. Beyond that, I really enjoyed the book's illustrations (there's useful sketches on almost every page), the steady drip of humorous asides, and not least the various historical anecdotes the authors provide. You can feel that this book was written by people who think about more things than just P&L statements (although they think about those, too).
3 people found this helpful
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