Jackie Bavaro

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About Jackie Bavaro

Jackie Bavaro was most recently Head of Product Management for eight years at Asana, the well-loved work management software, where she joined pre-launch as the first PM. During her tenure, she grew the PM team to over twenty amazing people, helped Asana's go from $0 to more than $100 million in annual recurring revenue, and launched Asana's associate product manager program.

With over 15 years of product management experience, she has also worked as a PM for Google and Microsoft as well, and in a diverse set of roles—a consumer PM, a B2B PM, a platform PM, a mobile PM, a growth PM, a manager, and a manager of managers.

Jackie has coached, mentored, managed, and advised hundreds of people in product and people who aspire to move to product roles. Jackie and Gayle's first co-authored book, the best-selling Cracking the PM Interview, has been credited with helping to level the playing field for product management talent.

Jackie graduated from Cornell University with a double major in Computer Science and Economics.

She currently writes, coaches, and advises from her home in San Francisco, California. More of Jackie’s writing about product management can be found at https://twitter.com/jackiebo and https://medium.com/@jackiebo.

Marty Cagan

Dan Olsen

Neel Mehta

Parth Detroja

Teresa Torres

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$9.99

Kindle Edition
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Books By Jackie Bavaro

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Cracking the PM Career: The Skills, Frameworks, and Practices To Become a Great Product Manager (Cracking the Interview & Career) 26-Jan-2021

by Jackie Bavaro, Gayle McDowell

( 267 )

$9.99 $60.92

Product management is a big role, and this a big book.

From the authors of the best-selling Cracking the PM Interview comes the comprehensive guide to the skills, frameworks, and practices to become a great product manager. It will help you level-up your skills and career from your first product management role through product leadership, addressing questions like:

What does it take to become a great product manager and great leader?

How can you reliably ship products that make a difference in the world?

How do you build your product intuition, hone your execution, strengthen your leadership, and develop your strategic skills?

What does it take to lead and inspire teams?

When is people management the right career move?

How does excellence in those skills translate into career success?

This book will teach you the reliable frameworks and best practices that improve your chances of shipping a successful product. The frameworks won't transform you into a great product manager overnight or guarantee that your products never fail, but they'll help you avoid the most common problems and give you the structure to start experimenting, reflecting, and improving.

You'll learn how to:

Design high-quality products that delight users and solve people's needs.

Run and deliver your projects quickly, smoothly, and effectively.

Create product visions and strategies to set direction and optimize for long-term impact.

Lead people and influence without authority.

Manage people, develop great PMs, build great teams, and create great product organizations.

Manage your career so you can translate your efforts into the recognition you deserve.

TOPICS INCLUDE:

Getting Started: the product life cycle; the first 90 days

Product Skills: user research; A/B tests; problem solving frameworks; systems thinking; product discovery; design sprints; ethical product design; technical terms and concepts; product documentation (specs and PRDs)

Execution Skills: agile project management; minimum viable products (MVPs); incremental development; product launches; time management; overcoming obstacles

Strategic Skills: product vision; strategy; roadmaps; goals and OKRs

Leadership Skills: growth mindset; ownership mentality; influencing without authority; stakeholder management; collaboration; communication; inspiring a team; mentoring; working with designers, engineers, and executives

People Management Skills: becoming a people manager; being a member of the leadership team; reviewing work; holding people accountable; coaching and development; recruiting and interviewing; product processes; organizational structures

Careers: career ladders; career goals; partnering with your manager; picking the right team; negotiations; networking; handling bad situations; career options beyond PM

Product Leader Q&A: in-depth career interviews with eleven successful product leaders who have chosen career paths including CPO, head of product, CEO, social impact work, venture capital, angel investing, coaching, and starting th

Other Formats:: Hardcover , Paperback

Cracking the PM Interview: How to Land a Product Manager Job in Technology (Cracking the Interview & Career) 4-Mar-2014

by Gayle Laakmann McDowell, Jackie Bavaro

( 2,751 )

$9.99 $49.95

How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more.

Cracking the PM Interview is a comprehensive book about landing a product management role in a startup or bigger tech company. Learn how the ambiguously-named "PM" (product manager / program manager) role varies across companies, what experience you need, how to make your existing experience translate, what a great PM resume and cover letter look like, and finally, how to master the PM interview questions (estimation questions, behavioral questions, case questions, product questions, technical questions, and the super important "pitch").

CONTENTS:

The Product Manager Role
What is a PM?
Functions of a PM
Top Myths about Product Management
Project Managers and Program Managers

Companies
How the PM Role Varies
Google
Microsoft
Apple
Facebook
Amazon
Yahoo
Twitter
Startups

Getting the Right Experience
New Grads
Making the Most of Career Fairs
Do you need an MBA?
Why Technical Experience Matters
Transitioning from Engineer to Product Manager
Transitioning from Designer to Product Manager
Transitioning from Other Roles
What Makes a Good Side Project?

Career Advancement
Tips and Tricks for Career Advancement
Q & A: Fernando Delgado, Sr. Director, Product Management at Yahoo
Q & A: Ashley Carroll, Senior Director of Product Management, DocuSign
Q & A: Brandon Bray, Principal Group Program Manager, Microsoft
Q & A: Thomas Arend, International Product Lead, Airbnb
Q & A: Johanna Wright, VP at Google
Q & A: Lisa Kostova Ogata, VP of Product at Bright.com

Behind the Interview Scenes
Google
Microsoft
Facebook
Apple
Amazon
Yahoo
Twitter
Dropbox

Resumes
The 15 Second Rule
The Rules
Attributes of a Good PM Resume
What to Include

Real Resumes: Before & After

Cover Letters
Elements of a Good PM Cover Letter
The Cover Letter Template
A Great Cover Letter

Company Research
The Product
The Strategy
The Culture
The Role
The Questions

Define Yourself
"Tell Me About Yourself" (The Pitch)
"Why do you want to work here?"
"Why should we hire you?"
"Why are you leaving your current job?"
"What do you like to do in your spare time?"
"Where do you see yourself in five years?"
"What are your strengths and weaknesses?"
Sample Strengths and Weaknesses

Behavioral Questions
Why These Questions Are Asked
Preparation
Follow-Up Questions
Types of Behavioral Questions

Estimation Questions
Approach
Numbers Cheat Sheet
Tips and Tricks
Example Interview
Sample Questions

Product Questions
About the Product Question
Type 1: Designing a Product
Type 2: Improving a Product
Type 3: Favorite Product
Preparation
Tips and Tricks
Sample Questions

Case Questions

Other Formats:: Paperback

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