Judith E. Glaser
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About Judith E. Glaser
"To get to the next level of greatness depends on the quality of the culture, which depends on the quality of relationships, which depends on the quality of conversations. Everything happens through conversations."
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Books By Judith E. Glaser
“A central premise of Creating WE is that an organization's ability to get to its next level of greatness is determined by the climate of the culture, which is determined by the quality of relationships, which depend on the quality of conversations. Everything happens through conversation.”
Currently, most organizations today operate in an "I" paradigm. In this arena, we keep score – "I'll scratch your back if you scratch mine." We are taught to control our needs and emotions because they are destructive---logic prevails. We are punished for making mistakes and we hide our thoughts for fear of losing our power or status. In a WE paradigm, things are different.
42 Rules for Creating WE (2nd Edition) offers new insights from thought leaders in neuroscience, organizational development, and brand strategy, introducing groundbreaking practices for bringing the spirit of WE to any organization, team or cause. In the book, readers learn how to:
Shatter Old Paradigms
Acknowledging the "I" inside the "WE"
Understand What Moves People
Foster Integrity, Candor and Caring
Create Worlds with Words
Each of these concepts contains a set of timeless guidelines, practices and tools for becoming a WE-Centric leader and fostering dramatic improvements in productivity, engagement, and focus. Leaders who have the courage to explore these new concepts will begin to see more productive norms emerge in their organizations. They will see people working together toward common goals, energetically and enthusiastically. And that's when the real magic happens.
42 Rules for Creating WE (2nd Edition) is written by The Creating WE Institute, an international group of critical thinkers with multi-disciplinary expertise, who have come together to harvest new forms of engagement and innovation in the workplace. The Creating WE Institute's mission is bring a spirit of WE to organizations currently operating as a group of I's.