This is the sequel to the book Influence. It is also an excellent book teaching us that what we say directly before the message we want to deliver can directly influence how others will react to our message. It also has a section on how false confessions are provoked by some police interrogations. He also advises on how to best deal with a police interrogation so that you can be cooperative but not put yourself in a compromised position. For instance, he gives information that if you are being videotaped, it is wise to make sure the interviewer and the interviewed person have the same view on the tape such as from the side. If the video is directly on the person's face but not on the interviewer, someone looking at the video at a later date would tend to not get an impartial view of the interview. He gives an example of seeing a couple having a discussion where he was on one side of a restaurant where he could watch the couple interact while watching the male's face. Seeing only the male's face while listening to the discussion he felt the male was dominating the conversation. A short time later he realised that on the other side of the couple was another psychologist he knew who was watching the same couple but seeing only the female's face. The other psychologist had the opposite interpretation of the conversation thinking that the female in a submissive type of way controlled the result and was more dominant. Very interesting!
Hans Boehnke
Pre-Suasion: Channeling Attention for Change
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Reviewed in Canada 🇨🇦 on March 23, 2017
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Top reviews from other countries
Arron Tolan
A true authority on persuasion
Reviewed in the United Kingdom 🇬🇧 on February 4, 2018Verified Purchase
Prashant
Author fooled it's reader by adding 200 reference pages at the end
Reviewed in India 🇮🇳 on August 4, 2018Verified Purchase
Prashant
Reviewed in India 🇮🇳 on August 4, 2018
I have took the screenshot of the thickness of those pages that I found only on this book. So basically author has tried to sell a average quality low content to more pages and when you buy this book you will get a feeling of being a fool . I am not saying this book is not worthy but only saying that this could be get free online for should be priced 100-150 bucks not more than that.
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John Bremner
Do you consider yourself a clever person? That means you can learn from this book!
Reviewed in the United Kingdom 🇬🇧 on February 1, 2018Verified Purchase
A. Mather
Great Book - Spurs Ideas Even As You're Reading It
Reviewed in the United Kingdom 🇬🇧 on July 4, 2019Verified Purchase
Striver
Provocative and Persuasive
Reviewed in the United Kingdom 🇬🇧 on October 10, 2016Verified Purchase
