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About Greg Crabtree
Greg Crabtree is a speaker, author, entrepreneur, and financial expert. He founded the accounting firm Crabtree, Rowe & Berger to focus on helping entrepreneurs build their economic engine.
After being named to the INC 5000 list for 2019, Greg's firm merged with Carr, Riggs & Ingram, a Top 25 nationally-ranked U.S. accounting and advisory firm, to help broaden their impact on the entrepreneur community.
In 2011, Greg's first book "Simple Numbers, Straight Talk, Big Profits" shares his core principles of turning your business into a wealth-building engine. In 2014, he contributed a chapter to Verne Harnish's book, "Scaling Up" on improving profits through labor efficiency. In 2020, Greg released his newest book, "Simple Numbers 2.0: Rules for Smart Scaling." Greg is a frequent speaker to groups like the Entrepreneurs' Organization (EO), Scaling Up: A Gazelles Company, Vistage Worldwide, and ACETECH and has presented in over 15 countries.
Greg has served as EO chair for multiple years at The Wharton School Executive Education program and leads an Executive Education program for EO called Functional Finance for Entrepreneurs. The program teaches entrepreneurs the basics of understanding their financials and using the data to drive exceptional business performance and value.
For more information about Greg Crabtree or Simple Numbers, please visit SimpleNumbersCRI.com or CRIcpa.com.
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Books By Greg Crabtree
Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more!) in annual revenue.
Jargon free, and presented in an easy-to-follow, step-by-step format, with plenty of real-world examples, Crabtree's down-to-earth discussion highlights the most common financial errors committed by small businesses, and how to avoid them. You'll be fascinated to learn:
- Why your numbers are lying to you (and why you are the cause!)
- How labor productivity is the key to profitability and simplifying human resource decisions
- Why the amount of tax you pay is your #1 key performance indicator
Take advantage of Crabtree's years of experience teaching clients how to build successful businesses by ''seeing beyond numbers'' with this step-by-step guide to increasing your businesses profitability.
Take your business to the next level by identifying the opportunities in your Simple Numbers.
Looking for an investment opportunity with the capacity for long term high yields? Put your business to work for you!
Greg Crabtree demystifies common accounting and reveals the growth potential going unnoticed in your balance sheets. Learn how to make decisions based on data you already have to guide your business to be its best, most profitable self.
Building on the principles of his first book, Greg shows you how to dive deep into your data and locate the numbers you need to identify hidden opportunities for maximum return on investment.
You will discover:
- How to value your business as an investment
- How to manage your labor efficiency ratio
- How to use segment data analysis to hone your focus
- How to measure your success in growth spending
- How to decide when to keep your business, and when to sell
- And much more!
Get your copy of this highly anticipated continuation of the Simple Numbers strategy for achieving maximum profitability and return on investment through actionable data.