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  • The Curse of the Mogul: What's Wrong with the World's Leading...
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Customer reviews

4.1 out of 5 stars
4.1 out of 5
36 global ratings
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20%
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The Curse of the Mogul: What's Wrong with the World's Leading Media Companies

The Curse of the Mogul: What's Wrong with the World's Leading Media Companies

byJonathan A. Knee
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R. Parry
5.0 out of 5 stars MEDIA MYTHS AND REALITY
Reviewed in the United Kingdom ๐Ÿ‡ฌ๐Ÿ‡ง on April 12, 2010
Verified Purchase
The economics of media businesses are often overlooked because of the glamour of their output and their power and political influence (real or imagined). Millions of words have been written about the personalities and dramas behind the media scenes but very little about how these businesses really work. The Curse of the Mogul admirably fills this gap by giving a clear eyed and well argued analysis of success and failure in the media industry. The stark truth (convincingly proven by the authors) is that most M&A activity in media has destroyed huge amounts of value and with very few exceptions (Rupert Murdoch comes in for praise) investing in moguls has given a dismal return.

To provide a real insight into the business of media this is one of the best books I have read: crisply written, meticulously researched and bravely opinionated. Media companies are being forced to rethink almost everything about their operations the face of the Web. This book should be a great help to them
3 people found this helpful
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Tc Wang
5.0 out of 5 stars How true it is!
Reviewed in the United States ๐Ÿ‡บ๐Ÿ‡ธ on May 12, 2010
Verified Purchase
As a venture investor, this book has revealed the "common sense".

When management becomes arrogant and self-centered, then the downfall will follow.

This is especially true when the barrier of entry is low and competitors can easily come in.

"The Curse of The Mogul" - for "moguls" are surrounded by people who are eager to please the "boss", inflates the boss's ego. After a while, the Mogul has been brain washed and thinks he is Midas. Then the downfall starts!
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Benjamin Mullin
5.0 out of 5 stars Best book on the media business
Reviewed in the United States ๐Ÿ‡บ๐Ÿ‡ธ on May 2, 2019
Verified Purchase
This book is the finest no-bullshit examination of the media business that Iโ€™ve ever read. It goes deep on media history and M&A and explains why generally combinations destroy value. Indispensable.
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Dane S. Claussen
5.0 out of 5 stars Close to brilliant
Reviewed in the United States ๐Ÿ‡บ๐Ÿ‡ธ on March 1, 2013
Verified Purchase
I eagerly read the book from cover to cover and will do it again. Insightful, smart, well-informed, wise. I wish all media management and media economics books were this good, but most of them are not.
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Rathinasamy N
5.0 out of 5 stars Excellent Book
Reviewed in India ๐Ÿ‡ฎ๐Ÿ‡ณ on January 14, 2015
Verified Purchase
Excellent Book
One person found this helpful
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